After the much anticipated update of the WordPress core editor, Gutenberg, you still need to write a blog post, or two. At the same time of the update, the Divi Theme came out with a better way to blog using the Divi Visual Builder.

The Divi Theme provided the solution. It can be irritating to have to learn an entirely new system when you’re used to the previous one.

The Divi Visual Builder Experience

With this update the Divi Theme changes the way we create content. Now you can enter content directly onto the page. As you type, your edits are in real time. At last you can concentrate on the content you’re writing and not the technology to arrange the content on the page. You now have no obstruction for the flow of the information.

Within the post you can add sections, columns and images to make the post interesting and pleasant to read. Did you know, people skim read the content you worked so hard to produce. The web is full of information and distractions. All competing for the reader’s attention.

You want to keep your paragraphs short and to the point. You can when you get into the flow of writing directly onto the page. Then you can see the length of the paragraph, and edit the content.

Selecting the Content Layout

You can stay with a single column width for a blog post. and put pictures into the single column, or you can put the next section in a two column layout. What you’re doing is making the content easy to read and pleasant to view.

 

Choose a Module

Staying within the confines of a blog post you don’t want to divert the attention away from the subject. In this layout only the text and image modules are used in a two-column width. The two images in this layout reduce the need for an explanation.

Don’t make the reader work to read your content.

 

The Purpose of the Blog Post

The Internet is a place to share and exchange information and connect with people you wouldn’t ordinarily have an opportunity to meet in person. The blog post is a powerful tool. It is the voice of communication of your business, or hobby. This is where you give out information that relates to what you do.

When you write a blog post regularly you create fresh content. Think about the times you want to find out information and you go to the search engine of choice and type in what you’re looking for. The search engine results show more questions going deeper into the original question. Eventually you find a link that takes you directly to a blog post. This is the way we find information.

The blog post doesn’t have to be lengthy but it must be substantive in that it gives information and enough pictures and not too much text.

Always write for a person, not the search engine.

When you write regularly the content of the blog post will flow better. Writing blog posts directly into the post is a better way to blog.

Styling The Blog Post

This blog post has a different layout. It isn’t the standard blog layout with a right sidebar. For this post I am using the Divi Blog Extended Plugin by Elicus Technologies. This plugin gives you six additional layouts to choose from for a blog post. No short code or coding needed. The layouts are fully responsive. You can even create a custom category archive page to store in the Divi Library.

The ability to style the blog post has to be in moderation. Always keep in mind the person reading the content. A blog post isn’t an advertisement. Nothing is more irritating than an interruption in the flow of content.

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